The international student recruitment and destination promotion industry has been changing throughout the last months to keep up with ever-growing trends, with traditional methods of recruiting students like open days, student fairs and agents being challenged by contact restriction measures.
This is the reason why more creative and innovative approaches are needed and why Study Tasmania in the Department of State Growth is visionary about connecting prospective students and student ambassadors via a mobile app.
Sofiri has recently partnered with Study Tasmania to create ‘Study Tasmania Connect’. A mobile application for Google and Apple devices that allows international prospective students to be connected with carefully selected and exceptional international student ambassadors who are currently studying and living in Tasmania with providers like the University of Tasmania, TasTAFE and private registered training organisations.
Aspiring students can chat about what it’s like to study in Tasmania and receive insightful advice on a range of topics, such as the Tasmanian lifestyle, city vibrance, weather conditions and the friendliness of the locals. All everyone needs is a mobile device and a touch of a button to be connected to a friendly student ambassador.
Through Study Tasmania Connect, prospective students can match with an ambassador on an array of things, such as similar language, culture or choice of study. This allows the student ambassadors to connect with prospective students on a deeper level, providing them with a more personalised and engaging experience needed to pursue their studies in Tasmania.
Equipped with an instant chat function as well as integrated with WhatsApp, prospective students can ask questions at any time of day and can receive an instant reply in multiple languages. The convenience and real-time responses can help increase the prospective student’s satisfaction and encourage them to proceed with their student applications to Tasmanian education providers.
This innovative and convenient technology has the ability to re-imagine the process of student recruitment and student interactions by shifting traditional recruitment practices to more convenient and efficient digital applications to ensure prospective students have the best experience available.
You can also sign-up through the Study Tasmania Connect web portal.